Gen Z Consumers: Here's What They Really Think

During a semester-long independent study, I delved into groundbreaking research unveiling insights about the next generation of consumers—Gen Z.
Despite prevalent misconceptions surrounding this demographic, the crucial question lingers: who truly is Gen Z? Unveiling the answers, I crafted a compelling series featuring three infographics and eight graphics. This exploration reveals key facts about Gen Z, offering valuable insights that contribute to a deeper understanding of the newest generation of consumers.